Why are these words responsible for such madness, especially amongst the cock and tackle of the species

I went into a McDonalds today and there was a burger munching dare going on ( the food that is

)
A group of blokes were 'on a dare' . To eat every type of burger on the menu in 45 minutes. Some even had a strategy obviously developed with some expert guidance

. Starting off with the Fillet of Fish ( as it's light on the palate) then the others, cheese / ham burgers, quarter pounders, Big Mac, Big Tasty , The 1955, Chicken legend, Chicken sandwich etc etc etc. Others just chomping for the glory of being a greedy bastard

I walked out. Others stayed to watch
